Privacy Notice

Effective May 25, 2018

This Website Privacy Notice (the “Privacy Notice”) Notice describes how Wahl International Consumer Group B.V. (“Wahl” or “we”) collects, uses, and shares your information. It explains our practices for the collection, use, maintenance, protection, and disclosure of information that we collect from you or that you may provide when you visit our websites at  (“Website”).

This Privacy Notice applies to information that we collect: (1) via the Website, (2) via electronic message between you and the Website (e.g. e-mail, text message, etc.), and (3) as you interact with any advertisements or applications on third-party websites and services.

This Privacy Notice does not apply to information collected: (1) by Wahl offline, (3) through any other website operated by Wahl or any third party, or (3) by any third party (including our affiliates) that may link to, or be accessible, via the Website.

Contact Information

Wahl International Consumer Group B.V. is located at Engelenburgstraat 36, 7391 AM, Twello, The Netherlands.  Should you have any comments or questions about how we collect and use your personal information, communication can be directed to Wahl’s postal address, via email to or by telephone to +31 (0) 571 268 375.

Applicability & Eligibility


This Privacy Notice applies only to the Website, and Wahl’s collection, use, disclosure, and protection of your data. It does not apply to third party websites, applications, or services.

Before accessing, using, or interacting with the Website you should carefully review the terms and conditions of this Privacy Notice. Your use of the Website is further governed by our Terms of Service (, which is also incorporated into your agreement with Wahl by this reference.

Eligibility To Use The Website

The Website are not directed to children under the age of 16. You may not use the Website if you are under the age of 16. If you are under the age of 16, you should not provide any information on our Website.  If we determine that we have collected or received any information from any child under the age of 16, we will delete that information immediately. If you believe that we might have collected any personal data from or about a child under the age of 16, please contact us at to provide additional information or to request the removal of the relevant information from our database.

Information Collection & Use

Wahl collects information about you and your use of the Website through various means, including when you provide information to us and when we automatically collect information about you when you access, use, or interact with the Website. Such processing is necessary to provide you with the Website.

Please read our Privacy Notice and Terms of Service carefully to understand our policies and practices regarding your information and how we will treat it. By accepting our Privacy Notice and Terms of Service, you are confirming that you have read and understand our policies including how and why we use your information. If you don’t want us to collect or process your personal information in the ways described in this policy, you shouldn’t use the Website. We are not responsible for the content or the privacy policies or practices of any third-party websites or third-party apps.

By using the Website, you acknowledge that Wahl will use your information in the United States, Germany and any other country where Wahl operates. Please be aware that the privacy laws and standards in certain countries, including the rights of authorities to access your personal information, may differ from those that apply in the country in which you reside. We will transfer personal information only to these countries to which we are permitted by law to transfer personal information, and we will take steps to ensure that your personal information continues to enjoy appropriate protections. Please read on to learn more about how we protect personal information that’s transferred outside of Europe.

The types of information Wahl may collect about you include:

Information You Provide To Us:         

Account Information: Certain Website users may register for an account (a “Website Account”). We do not require you to register to use our Website. However if you do register a Website Account, you will gain access to those areas and features of the Website that require registration. Wahl will collect certain information about you in connection with your registration for a Website Account, which may include personal data and other information such as a username and password.

Correspondence Information: If you sign up, email us, subscribe to our newsletters or mailing lists, we may keep your message, email address, and contact information to respond to your requests, provide the requested products or Website, and to provide notifications or other correspondences to you. We do not share or sell any personal information to other organizations for commercial purposes. If you do not want to receive communications from us in the future, please let us know by sending us an e-mail requesting the same to or by following the unsubscribe instructions found in any e-mail we send.  If you supply us with your postal address on-line, you may receive periodic mailings from us with information on new products and services or upcoming events. If you do not wish to receive such mailings, please let us know by contacting us at or by calling our phone number provided above. Please note requests to remove your email address from our lists may take some time to fulfill. We may also still contact you as needed to provide important announcements or notifications regarding the Website.

Support Information: You may provide information to us via a support request submitted through the Website. We will use this information to assist you with your support request and may maintain this information to assist you or other users with support requests. Please do not submit any information to us via a support submission, including confidential or sensitive information that you do not wish for Wahl or our service providers to have access to or use in the future.

Form Information: We may use forms to request certain information from you on the Website, such as your contact information to assist with contacts or service requests. This information may include personal data.

Product Registration: We collect personal information from you when you request information from Wahl or register your product on the Website. We use this information in order to communicate with you regarding your product and other Wahl products, to communicate with you regarding your inquiry, and respond to your questions.

Information We Collect Automatically:

We use automatic data collection and analytics technologies, for example, Google Analytics, to collect aggregate and user-specific information about your equipment, domain name, patterns of use, communication data and the resources that you access and use on the Website, including your IP address, browsing and navigation patterns. This information is used to improve our Website. We process information collected automatically on the legal basis of Wahl’s legitimate interests in assessing the use of its Website. Information we collect automatically through your use of the Website includes:

Cookies, Web Beacons, Links, And Other Tracking Technologies: Wahl may keep track of how you use and interact with the Website through the use of cookies, web beacons, links, Google Analytics, and other tracking technologies.  We do this to help analyze the use of and improve the Website. Through these technologies we may automatically collect information about your use of the Website and other online activities, including our email correspondences, third-party services, and client applications, and certain online activities after you leave the Website. Link information is generally only analyzed on an aggregate basis. Some Website may not function properly if you disable cookies. Such data may include analytics information, sites visited before visiting the Website, browser type, operating system, and tracking of your interactions with our content and emails.

We partner with third parties to manage our advertising on other sites. Our third-party partners may use cookies or similar technologies in order to provide you with advertising based upon your browsing activities and interests.

Unique Identifiers: When you use or access the Website, we may access, collect, monitor, store on your device, and/or remotely store one or more “Unique Identifiers,” such as a universally unique identifier (“UUID”). A Unique Identifier may remain on your device persistently, to help you log in faster and enhance your navigation through the Website. Some features of the Website may not function properly if use or availability of Unique Identifiers is impaired or disabled.

Analytics Information: We use data analytics to ensure site functionality and improve the Website. We use mobile analytics software to allow us to understand the functionality of the Website on your phone. This software may record information such as how often you use the Website, what happens within the Website, aggregated usage, performance data, app errors and debugging information, and where the Website were downloaded from. We do not link the information we store within the analytics software to any personally identifiable information that you submit within the mobile application.

Log File Information: When you use our Website, we may receive log file information such as your IP address, browser type, access times, domain names operating system, the referring web page(s), pages visited, location, your mobile carrier, device information (including device and application IDs), search terms, and cookie information. We receive log file data when you interact with our Website, for example, when you visit our websites, sign into our Website, or interact with our email notifications. Wahl uses log file data to provide, understand, and improve our Website, and to customize the content we show you. Wahl may link this log file to other information Wahl collects about you via the Website.

Public Information: Wahl may also collect information about you from publicly available sources. Information you make publicly available in any public or open forum, such as on a social network, may be considered public information for the purposes of this Privacy Notice, and may be accessed and collected by Wahl. Please be aware that any content or information you share with or provide to third parties using or related to your use of the Website is neither private, nor confidential. Wahl is not responsible for any content or information you post or share with third parties. If you do not wish for certain information to be public, please do not share it.

Information Use

Wahl uses the information we receive about you for the purposes described in this Privacy Notice. We process personal data received about you through our Website on the legal basis of Wahl’s legitimate interests in providing the Website and their functionality to you. Such processing is necessary for the purposes of the legitimate interests pursued by Wahl or by our Service Providers related to the Website. Where appropriate, we may rely on alternate legal bases, such as your consent to certain types of processing.

Examples of how we may process your personal data and the legal basis upon which we perform such processing are as follows:


Use of Information Legal Basis
(1) to present our Website and its contents to you, including to optimize the use of our Website and its interface GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(2) to provide you with communications, information or services, including those that you request from us GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(3) to analyze your use of the Website in order to update, modify, improve, tailor, customize, or otherwise adjust the Website and its features GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(4) to provide you with notices about your account GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(5) to carry out our obligations and enforce our rights arising from any contracts entered into between you and us GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(6) to notify you about changes to our Website or any services we offer or provide though it GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(7) to allow you to participate in interactive features on our Website GDPR, Art. 6(1)(f):  personal data is necessary for the purposes of the legitimate interests pursued by Wahl or by a third party, and there is no prejudice to the data subject arising from the use.
(8) or any other purpose with your consent Data subject has provided Consent.


Information Sharing

When you access or use the Website, we collect, use, share, and otherwise process your personal information as described in this Privacy Notice. Wahl will not share, sell, rent, or otherwise disclose your private personal information to third parties without your consent, except in the limited circumstances described in this Privacy Notice, including to:

Aggregated Non-Personal Data: We may disclose aggregated, non-personal data received from providing the Website, including information that does not identify any individual, without restriction. Wahl may share demographic information with business partners, but it will be aggregated and de-personalized, so that personal information is not revealed.

Within Wahl: We may share and process information internally within Wahl and with our subsidiaries and affiliates. Wahl’s personnel may have access to your information as needed to provide and operate the Website in the normal course of business. This includes information regarding your use and interaction with the Website.

Service Providers: Wahl works with various organizations and individuals to help provide the Website to you (“Service Providers“), such as website and data hosting companies and companies providing analytics information, like Google Analytics. Wahl needs to engage such third-party Service Providers to help us operate, provide, and market the Website. These third parties have only limited access to your information and may use your information only to perform these tasks on our behalf. Information we share to our Service Providers may include both information you provide to us and information we collect about you, including personal data and information from data collection tools like cookies, web beacons, and log files.

Wahl takes reasonable steps to ensure that our Service Providers are obligated to reasonably protect your information on Wahl’s behalf. If Wahl becomes aware that a Service Provider is using or disclosing information improperly, we will take commercially reasonable steps to end or correct such improper use or disclosure.

We share personal information with our Service Providers on the legal basis of Wahl’s legitimate interests in providing you with the Website. Our engagement of Service Providers is often necessary for us to provide the Website to you, particularly where such companies play important roles like helping us keep our Website operating and secure. In some other cases, these service providers aren’t strictly necessary for us to provide the Website, but help us make it better, like by helping us conduct research into how we could better serve our users. In these latter cases, we have a legitimate interest in working with service providers to make our Website better.

Business Transactions: Wahl may purchase other businesses or their assets, sell our business assets, or be involved in a bankruptcy, merger, acquisition, reorganization or sale of assets (a “Business Transaction”). Your information, including personal data, may be among assets sold or transferred as part of a Business Transaction.

Safety and Lawful Requests: We may be required to disclose Website user information pursuant to lawful requests, such as subpoenas or court orders, or in compliance with applicable laws. We generally do not disclose user information unless we have a good faith belief that an information request by law enforcement or private litigants meets applicable legal standards. We may share your information when we believe it is necessary to comply with applicable laws, to protect our interests or property, to prevent fraud or other illegal activity perpetrated through the Website or using the Wahl name, or to protect the safety of any person. This may include sharing information with other companies, lawyers, agents, or government agencies. Nothing in this Privacy Notice is intended to limit any legal defenses or objections that you may have to a third party’s, including a government’s, request to disclose your information.

Your Rights and Choices Regarding Your Information

Your Rights

Wahl seeks to ensure all individuals are provided with the rights mandated by their governing jurisdiction. Not all of the rights discussed herein will apply to each individual data subject and may not apply to you depending upon your jurisdiction.

You may benefit from a number of rights in relation to your information that we process. Some rights apply only in certain limited cases, depending on your location. If you would like to manage, change, limit, or delete your personal information, you can do so by contacting us. Upon request, Wahl will provide you with information about whether we hold any of your personal information.   In certain cases where we process your information, you may also have a right to restrict or limit the ways in which we use your personal information. In certain circumstances, you also have the right to request the deletion of your personal information, and to obtain a copy of your personal information in an easily accessible format.

To the extent that such rights are mandated by the laws applicable to the individual data subject, such as all data subjects residing in the European Union (“EU”), the following rights may apply:  the right to access (GDPR, Article 15); the right to rectification (GDPR, Article16); the right to erasure (GDPR, Article 17); the right to restrict processing (GDPR, Articles 18); the right of object (GDPR, Article 21); and if applicable, the right to data portability (GDPR, Article 20). You may also have a right to lodge a complaint with an appropriate data privacy regulatory authority (GDPR, Article 77).

If we process your information based on our legitimate interests as explained in this Privacy Notice, or in the public interest, you can object to this processing in certain circumstances. In such cases, we will cease processing your information unless we have compelling legitimate grounds to continue processing or where it is needed for legal reasons. Where we use your data for direct marketing purposes, you can always object by following the unsubscribe process in such communications or changing your account settings.

Where you have provided consent to certain data processing, you have the right to withdraw that consent at any time by contacting Wahl at:  A withdrawal of consent will not affect the validity of our use of your personal data up until the point you have withdrawn your consent.

Access To The Information Wahl Has Collected About You

Wahl welcomes you to contact us regarding the information we have collected about you, including regarding the nature and accuracy of the data that has been collected about you, to request an update, modification, or deletion of your information, to opt-out of certain Website uses of your information, or to withdraw any consent you may have granted to Wahl.

Please note requests to delete or remove your information do not necessarily ensure complete or comprehensive removal of the content or information posted, and removed information may persist in backup copies indefinitely. Please note that if you choose to delete your information or opt-out of the collection and use of your information, you understand that certain features, including but not limited to access to the Website, may no longer be available to you.

We may retain the information we receive about you for as long as necessary to fulfil our contractual and legal obligations, or indefinitely, but information generally will be retained only for as long as necessary to fulfill the purposes for which the information was collected, or as otherwise required by law. In addition, we may delete your personal data from our systems as part of a data retention plan.  Following termination or deactivation of a Website Account, Wahl may retain your information and content for a commercially reasonable time for backup, archival, and audit purposes.

Opting-Out Of Communications From Wahl

Users may opt-out of receiving certain communications from Wahl by following the unsubscribe process described in an email communication, or by contacting us using the contact information provided above. However, please note you may not opt-out of Website-related communications, such as account verification, changes or updates to features of the Website, or technical and security notices.

Do Not Track

Wahl does not currently employ a process for automatically responding to “Do Not Track” (DNT) signals sent by web browsers, mobile devices, or other mechanisms. Per industry standards, third parties may be able to collect information, including personal data, about your online activities over time and across different websites or online services when you use Website. You may opt out of online behavioral ads at You also may limit certain tracking by disabling cookies in your web browser.

Information Security

Security Of Your Information

Wahl takes reasonable efforts to secure and protect the privacy, accuracy, and reliability of your information and to protect it from loss, misuse, unauthorized access, disclosure, alteration and destruction. Wahl implements security measures as we deem appropriate and consistent with industry standards. As no data security protocol is impenetrable, Wahl cannot guarantee the security of our systems or databases, nor can we guarantee that personal information we collect about you will not be breached, intercepted, destroyed, accessed, or otherwise disclosed without authorization. Accordingly, any information you transfer to or from Website is provided at your own risk.

Please do your part to help us keep your information secure. You are responsible for maintaining the confidentiality of your password and Website Account, and are fully responsible for all activities that occur under your password or Website Account. Wahl specifically reserves the right to terminate your access to the Website and any contract you have with Wahl related to the Website in the event it learns or suspects you have disclosed your Website Account or password information to an unauthorized third party.

Additional Provisions Regarding The Website & Your Information

Transfer And Storage Of Your Information

Please note information Wahl collects about you may be transferred, processed and/or accessed by us in the United States, Germany, or another country where we, or our Service Providers operate. Please be aware your personal data may be transferred to, and maintained on, computers located outside of your state or country where privacy laws may differ from and may not be as protective as those where you live. If you are located outside the United States and choose to allow us to collect information about you, please be aware that Wahl may transfer your personal data to the United States and process and store it there.

If you are located in the European Economic Area (“EEA”) or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information to a country or jurisdiction that does not have the same data protection laws as your jurisdiction, as disclosed in this Privacy Notice. It may also be processed by staff operating outside the EEA who work for us or for one of our Service Providers, also as disclosed.

Website Hosting: Wahl works with the following web hosting services providers:

Web Domain Hosting Provider


Wahl shares your data, including personal data, with our website hosting Service Provider for the purposes of processing your data pursuant to your use of the Website.

Data Hosting: Wahl works with the following data hosting services providers:

Web Domain Data Hosting WordPress


Wahl shares your data, including personal data, with our data hosting Service Providers for the purposes of processing your data pursuant to your use of the Website.

Safely Using Wahl’s Website

Despite Wahl’s safety and privacy controls, we cannot guarantee the Website are entirely free of illegal, offensive, or otherwise inappropriate material, or that you will not encounter inappropriate or illegal conduct from other users when using the Website. You can help Wahl by notifying us of any unwelcome contact by contacting us using the information below.

Changes to Our Privacy Notice

Wahl may modify this Privacy Notice from time to time. The most current version of this Privacy Notice will govern our use of your information and will be located at You may contact us to obtain prior versions. We will notify you of material changes to this policy by posting a notice at the Website or by emailing you at an email address associated with your Website Account, if applicable, and provide an “at a glance” overview of any changes.

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